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Merchants initialize by specifying the products that they wish to promote and the
templates of surveys which would be attached to promotion.
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Merchant start planing promotions after the initialization. |
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Merchant may publish promotions for complimentary peer merchants to subscribe to.
Publishing merchants negotiate subscription terms with subscribing merchants. Finally publisher may
monitor and control the usage of published promotion.
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Merchant may subscribe to published promotions by gaining approval of the publisher
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Merchants may send vouchers, either their own or ones subscribed from complementary merchants, to customers. The vouchers can be embedded in a survey
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Redemption of voucher are managed and the responses collected via the survey can be
viewed and tabulated
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Customers feel more intimate by
providing feed back to merchants they frequent.
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Customer are
rewarded with complimentary vouchers from a previously unknown or less frequently visited merchant
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